instagram - Connections

Connections don't just happen. They're something you make.

Instagram’s brand campaign celebrated the small moments that spark bigger connections, from group chats and GIFs to heartfelt DMs and stories. We worked across the :30s, OOH and social.

Agency: Johannes Leonardo

Group Creative Directors: Jeph Burton, Hunter Hampton

Creative Leads: Austin Haas, Celia Mortlock

Creative Directors: Anthony Baxter Puig, David Shin

Creatives: Brooke Chai, Alec Milton